This incredible foundation is the essence of Pur Element's line. Our innovative formula consists of a concentrated pigment for flawless, even coverage. It not only serves as your foundation but your powder, concealer and SPF protectant all in one. Completely free of oil, alcohol, talc, fillers and chemical dyes, this foundation goes on smooth and lasts all day long. Plus, it's so lightweight it feels as if you're wearing nothing at all!